We are FASHIOLA United States

We’re more than an online shop, we’re an online fashion aggregator! We have partnered with more than 100 online shops in the United States and more than 10.000 brands, so you can find them all in one place. We want to make the process of finding the fashion pieces you’re looking for a lot much easier, from designer items to last-minute outfits and incredible sales opportunities.

We’ve curated a broad range of online shops for you to choose from, including exclusive luxury fashion, classic designer labels and affordable favorites. With our platform we want you to save time and effort, our filters will help you find exactly what you’re searching for. You can even get notified when your favorite items go on sale!

At FASHIOLA US, we love showing you the latest fashion collections but we also love discounts. Therefore, we work closely with our partners to bring you the most exclusive deals and discount codes. So how does it work? Our partners work with us to be found by you and in return, we receive a percentage of their sales through us. It's a win-win relationship!

Our vision, mission and values:

We’ve got big dreams at FASHIOLA US - we’re striving to be your ultimate online fashion destination! We want to help you find the hottest deals and discover amazing fashion finds from all your favorite online fashion shops, in the most time-saving yet effective way.

Our mission:

Our purpose is to make online shopping smarter and easier while you go through an enjoyable shopping experience with all shops in just one place!

That's why we collaborate with more than 50.000 fashion brands across the globe, to offer you a variety of fashion items in one convenient place. Also, we offer tons of shoppable pieces, personalized notifications and exclusive discounts that will help you save time and money.

Our vision:

At FASHIOLA we want to become the starting shopping point for fashion lovers worldwide, by improving and expanding our fashion offers and leading the online shopping experience.

Our values:

It is all about making our customers happy. Our main values are to be committed to providing top-notch service, being open and honest with our customers and working together with our partners to create an amazing shopping experience for you.

Our history:

Want to learn more about us? Let us share our company’s history with you…

FASHIOLA as a fashion product comparison platform was founded back in 2012 in the Netherlands under the name KLEDING B.V. by Jan-Willem Tusveld, Rudy Kappert and Peter Langenkamp.

Over time, we went global under the FASHIOLA brand and after a highly successful first year in the Dutch market, it was launched in Germany, the United Kingdom, France and Spain.

The US market was launched in 2017

In 2017, KLEDING B.V. and FASHIOLA were acquired by Spanish company Mitula Group, which was then bought by LIFULL CO in 2019, to form LIFULL CONNECT.

In 2022, Waterland Private Equity made a significant investment in LionsHome, which is already one of Europe's most popular product comparison platforms for the home and living vertical. Waterland Private Equity backs Pubtech Group, being the current holding for both LionsHome and FASHIOLA, which is a European digital publishing group in the affiliate marketing space under the lead of the current CEO, Michael Röcker. With the acquisition of FASHIOLA, Pubtech is taking the first step towards its ambitious goal of becoming a leading European commerce content group.

Currently, LionsHome operates in ten countries and receives about 40 million visits per year, while FASHIOLA has over 60 million visits annually and we’re now available in more than 20 countries, including the United States, Sweden, Austria, Poland or India among others.

The partnership between FASHIOLA and LionsHome aims to expand into the fashion and accessories vertical, providing a comprehensive commerce content platform for customers worldwide.

Our Team:

Nowadays our team is made up of a group of talented, driven individuals and we share a common passion for fashion and technology. Michael Röcker, CEO, has set the premises for the commitment to delivering the most innovative and creative solutions to enhance our customers' shopping experience, our ultimate goal is to establish FASHIOLA as a reference platform for fashion and accessories by continuously improving and expanding our offerings.

As a team of fashion experts and passionate individuals in a fast-paced environment, we’re not afraid to take risks to achieve our goals. Our team's passion, creativity and commitment to excellence are the driving forces behind FASHIOLA's success. We look forward to continuing to innovate and grow as a company and to provide our customers with the best possible shopping experience.

Why you can trust FASHIOLA:

FASHIOLA around the world


Got questions about FASHIOLA US? We've got answers!

Is FASHIOLA US free to use?

Yes! We are completely free to use. We strive to deliver our customers the best searching experience. As a search engine, we allow users to browse through millions of products from a variety of online retailers.

Wondering how to order on our website directly?

Unfortunately, you can't! Just search for the item you want on FASHIOLA and we'll redirect you to the online shop with the best price.

How much does delivery cost? Do you have my size? What's the return policy?

FASHIOLA is a browsing tool that helps you find fashion products from various online shops, but we don't sell products ourselves. However, we're happy to help with any information you need. Sometimes, you'll need to contact the online shop selling the item for specific details like delivery time, availability and return conditions.

You didn’t receive a confirmation email from us after your purchase?

Don't worry - you'll never receive one! The purchase was completed on the online shop's website, not ours. Check with the store you were redirected to if you have any issues.

Have you noticed a difference in price or sizing between FASHIOLA and the online shop?

It's because we're collecting live information from the store's product feed. We try our best to display up-to-date and correct information, but the store's price will be the one you pay.

Can I create a wishlist or save products for later?

Sure, feel free to click on the heart button and save the products you’re interested in. This will allow you to have easy access to these products later and you can also share them with your friends!

Can I contact FASHIOLA US if I have any questions as a customer?

Yes, you can contact us directly by sending an email to info@fashiola.com or by filling out our contact form.